By adding human interest to your blog posts it adds a layer of humanity and personality. While the market might be saturated with other who are doing the same thing as you, no one else has the same personality as you so it can be a factor that helps distinguish your brand from others. By appealing to people’s emotions and being likeable, it is more likely that they will find your personal experiences relatable thus greatly increasing the chances of them sharing your post with their friends. From there you might go viral or gain some new followers. If it is your personal brand then I would say to add a personal touch as much as possible because the business is centered around you and your audience should like the company for your personality. However, if it is a more professional company that you are working for then you need to abide by their standards unless told otherwise. There should always be a layer of professionalism, but when given the opportunity a touch of personality can go a long way.
When it comes to using social media for personal use, I think that the best platform to use completely depends on what you plan on using social media for. For example, if you want to use social media to showcase your artwork or photography samples, then Instagram would be the way to go. However, if you want to be able to quickly communicate with friends and family from out of town, then Facebook would be best to get the job done. It all completely depends on what YOU need. Maybe you want to have a place to rant or log your daily thoughts and that would fit perfectly with how Twitter is designed. Sometimes you can even use multiple platforms so that all of your personal needs are met. In my opinion, Instagram is my favorite platform because I love photography and it is easy to set hashtags to showcase my photos to people around the world. I can then build a community and receive feedback on what I can improve on in the future. Nowadays almost all social media platforms have advertiseme...
Comments
Post a Comment