Week 15B: Facebook Insights Analytics

This week in my Facebook analytics, I received 10 Page Views, 4 new Page Likes, 5 Reach, and 4 new Page Followers. The only part that decreased this last week was my Post Engagements. By looking at my recent posts I can see that my posts are progressively reaching more and more people. Right now the engagement seems a little sporadic and inconsistent, but I think that will vary based on the type of posts I make. The important part is that I am reaching more people and that I have growth in my Page Views, Page Likes, and Page Followers so that there is more potential for engagement.

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Week 2A: Overview of Social Media

When it comes to using social media for personal use, I think that the best platform to use completely depends on what you plan on using social media for. For example, if you want to use social media to showcase your artwork or photography samples, then Instagram would be the way to go. However, if you want to be able to quickly communicate with friends and family from out of town, then Facebook would be best to get the job done. It all completely depends on what YOU need. Maybe you want to have a place to rant or log your daily thoughts and that would fit perfectly with how Twitter is designed. Sometimes you can even use multiple platforms so that all of your personal needs are met. In my opinion, Instagram is my favorite platform because I love photography and it is easy to set hashtags to showcase my photos to people around the world. I can then build a community and receive feedback on what I can improve on in the future. Nowadays almost all social media platforms have advertiseme...

Week 3A: Communication

As a consumer, I rarely communicate with businesses through their social media. However, I have seen other people send messages and questions through Facebook and usually the business will reply fairly quickly. Should I ever need to contact a business, I would most likely send them a direct message through whichever platform that they seem most active on. There is a feature that I think is very helpful on Facebook where a business page will have an estimated time of when they will reply to you based on their previous interactions. In this way, I think social media does make it easier to get noticed and connect with someone who can answer your questions. In my experience I have had success communicating with businesses through social media. Sometimes I will watch tutorial videos on YouTube and if I have a question I will just leave a comment then I will usually get a reply fairly quickly. It also helps that when consumers communicate through social media, their questions are post...

Week 4A: Aesthetics, Design, and Branding

The first website I clicked on was the one by Jami Lin. My first impression was that it looked messy and chaotic. The colors are kind of unappealing and there are too many button to click on. In my opinion, if they could clean up the tabs and choose a more aesthetically pleasing background then it would make the website instantly better. There doesn’t seem to be any branding either so I would say that they should include some sort of logo as the focal point of the page. Overall, the website looks very outdated as if it were coded by hand when nowadays there are easy website builders that look a lot better. The next website I looked at was by Penny Juice America. This one was a little better than the first website, but it could still use a little update. First I would recommend that they use less bright colors and try to stick to a theme so that the page looks more clean and put together. The layout looks okay, but if I am being critical I would say to remove the banner at the bottom...

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